🎯 STRATEGIC PLANNING

PROGRAMME OBJECTIVE

Upon successful completion of this training, participants will acquire comprehensive tools and techniques for effective strategic planning and execution, enabling them to navigate complex business environments with confidence. They will develop expertise in analyzing market trends and dynamics to anticipate changes and adapt strategies accordingly, ensuring organizational resilience and growth. Participants will master analytical skills in project evaluation, learning to dissect complex project requirements and foresee potential challenges before they impact operations. The program emphasizes practical application of strategic models specifically tailored to organizational contexts, providing immediately applicable frameworks. Through intensive workshops and case study analysis, participants will critically examine successful strategic projects, focusing on the integration of market analysis and strategic planning for optimal outcomes.

MODULE 1: CRITICAL EVALUATION OF CURRENT STRATEGY MAP

• Comprehensive review of organizational Vision and Mission statements
• Assessment of commitment levels and alignment across leadership
• Analysis of Key Result Areas (KRAs) and their current performance
• Strategic gap identification and prioritization
• Opening workshop on Destination Statements development
• Strategic positioning assessment and competitive analysis
• Stakeholder mapping and influence analysis

MODULE 2: MARKET TRENDS IN BUSINESS ENVIRONMENT

• Implications of key economic and regulatory trends
• Budget updates and market driver analysis
• Impact factors for specific industries
• Harvey Gill template for comprehensive environmental mapping
• Competitive landscape analysis and positioning strategies
• Technology disruption assessment and adaptation strategies
• Global market trends and their local implications

MODULE 3: CRITICAL STRATEGIC THINKING AND PLANNING WORKSHOP

• Establishing operational definitions for Key Performance Indicators
• Identification of Key Business Objectives for each KPI
• Strategic framework development and validation
• Application to specific organizational business areas
• Strategic option generation and evaluation methodologies
• Strategic risk assessment and mitigation planning

MODULE 4: UPDATED BALANCED SCORECARD DEVELOPMENT

• Identifying spot targets and stretch targets for performance
• Measuring achievement rates and progress indicators
• Analyzing results to determine strategic action plans
• Integration of financial and non-financial metrics
• Cascade planning from strategic to operational levels
• Performance monitoring and review mechanisms
• Continuous improvement and adaptation frameworks

MODULE 5: BUSINESS CANVAS MODEL APPLICATION

• The top 7 strategic components of business model design
• Financial implications and parameter development
• Activity: Starting organizational business canvas development
• Value proposition design and customer segment alignment
• Revenue model optimization and cost structure analysis
• Resource and capability assessment for strategic execution
• Business model innovation and transformation strategies

MODULE 6: STRATEGIC PLANNING CORE CONSIDERATIONS

• Value proposition to customer segments alignment
• Distribution channels and market access strategies
• Resources to activities optimization and synergy creation
• Strategic collaborations and partnership development
• Activity: Completing comprehensive business canvas

MODULE 7: PROJECT EVALUATION REVIEW TECHNIQUE (PERT)

• Determining project phases, milestones, and critical tasks
• Relationship analysis between core activities and tasks
• Time and resource estimation (optimistic, pessimistic, most likely)
• Factoring in disruptive events for pessimistic estimates
• Determining optimal action plans using 6H methodology
• Critical path analysis and resource allocation optimization
• Project risk management and contingency planning

MODULE 8: RISK MANAGEMENT – “WEIJI” APPROACH

• Contextualizing potential risk factors and opportunities
• Analyzing specific risk events and their strategic implications
• Planning response strategies under different scenarios
• Integration of risk management into strategic planning
• Crisis management and business continuity planning
• Strategic risk monitoring and early warning systems
• Transforming risks into competitive advantages

METHODOLOGY

• Case Studies: Real-world strategic challenges and successful implementations
• Hands-on Workshop Sessions: Interactive exercises and group problem-solving
• Strategic Tools Application: Multiple applications of strategy frameworks and models
• Peer Learning: Collaborative analysis and experience sharing
• Action Planning: Development of immediate implementation strategies

TARGET AUDIENCE

This program is specifically designed for:

• Senior Managers and Executives responsible for strategic decisions
• Business Development Directors and Strategic Planning teams
• Department Heads involved in organizational planning
• Project Managers leading strategic initiatives
• Consultants and advisors in strategic development
• Board Members and C-Suite executives

Time	Day One	Day Two
0900	Module 1: Critical Evaluation of Current Strategy Map	Module 5: Business Canvas Model Application
1030	Coffee Break
1100	Module 2: Market Trends in Business Environment	Module 6: Strategic Planning Core Considerations
1230	Lunch Break
1400	Module 3: Critical Strategic Thinking Workshop	Module 7: Project Evaluation Review Technique
1530	Tea Break
1600	Module 4: Updated Balanced Scorecard Development	Module 8: Risk Management – “WeiJi” Approach
1700	End of Session

PROGRAMME OBJECTIVE

Upon completion of this program, participants will demonstrate a strategic global mindset, with the ability to identify and leverage regional and international growth opportunities beyond domestic markets. They will gain a clear understanding of their organization’s global positioning, competitive environment, and capabilities for expansion.
The program emphasizes the application of advanced strategic frameworks, including blue ocean strategies and scenario planning, to redefine markets and customer segments. Participants will be equipped to assess and respond to global trends, enabling data-driven, innovative approaches to market development.
Through analysis of successful international case studies and global investment strategies, participants will acquire the tools to formulate and implement robust, scalable global expansion plans—grounded in proven international business models and tailored to dynamic global contexts.

MODULE 1: UNDERSTANDING ISSUES & PERSPECTIVES

• Multi-perspective analysis of complex global issues
• Lateral thinking application in international contexts
• Starting case study: Global airport industry challenges
• Problem definition from multiple stakeholder viewpoints
• Establishing diverse cultural and business perspectives
• Presenting innovative solution frameworks
• Cross-cultural communication and negotiation strategies